50 years of football - ARt Direction & Design

As a member of the creative team at AKQA for Nike, I had the honor of being tasked with creating an internal facing documentary to commemorate the 50th anniversary of Nike's first football cleat. The purpose of this project was to educate and inspire leadership within the company about Nike's rich history and unique relationship with the sport of soccer.

As the Art Director and Designer for this project, I was responsible for setting the overall aesthetic and visual direction of the film. This included creating the graphic style and visual elements that would be used throughout the documentary. My role was to ensure that the visual style of the film would effectively communicate the story and message of Nike's legacy in soccer.

Working on this project was both challenging and rewarding, as it required me to have a deep understanding of Nike's brand and history, as well as an ability to create a visually compelling and engaging story. I was able to collaborate with a team of talented individuals to bring this project to life, and the final result was a documentary that accurately captured Nike's unique relationship with soccer and its impact on the sport.

The full video is available upon request, and I would be happy to share it with you.